Very soon, Augsburg will host the main folk event of late summer – Herbstplärrer 2025. From August 22 to September 7, visitors can enjoy rides, bright shows, traditional festivities, and the famous Bavarian beer. The organizers promise both beloved classics and exciting new attractions.

When does Herbstplärrer start?

The festival officially begins on Friday, August 22, at 4:00 PM. As tradition dictates, the ceremonial tapping of the keg will take place in the Schaller Tent: Mayor Eva Weber will open the festival with the words “O’zapft is!”.

The festival runs until September 7.

“O’zapft is!” is the famous Bavarian expression used when a beer keg is tapped. In standard German, it means “Es ist angezapft,” and in English – “The barrel is open!” or “The beer is tapped!”. This phrase is traditionally proclaimed by the Mayor of Munich at Oktoberfest, while in Augsburg it is spoken by the Mayor at the start of Herbstplärrer. It signals: the festival has officially begun – raise your beer mugs!

Opening Hours:

Mon–Thu: 12:00 – 11:00 PM

Fri: 12:00 – 11:30 PM

Sat: 10:30 AM – 11:30 PM

Sun: 10:30 AM – 11:00 PM

Rides and 2025 Highlights

The symbol of the festival once again will be the 48-meter-high “Movie Star” Ferris wheel with panoramic glass cabins.

Other attractions include:

• Bayern Tower – 90-meter chain carousel, famous from Oktoberfest.

• The Best XXL – giant swing for a true adrenaline rush.

• Traditional carousels, bumper cars, and children’s rides.

Family Program

Herbstplärrer is a festival for all generations.

• Family and Children’s Days – every Wednesday: discounts and special offers.

• Mascot Parade – Sundays and children’s days (5:00–8:00 PM).

• Back to the Sixties – August 26, 4:00–8:00 PM, retro party with a classic car parade.

• Senior Afternoon – August 26, 2:00 PM, program for elderly guests.

• Catholic Mass – August 31, 9:30 AM, held directly at the Eugen Diebold bumper car area.

• Fireworks – every Friday at 9:45 PM.

Festive Parade (Plärrer-Umzug)

One of the main highlights – the traditional parade on Saturday, August 23, at 12:30 PM.

Route: Maximilianstraße → Karolinenstraße → Grottenau → Volkhartstraße → Gesundbrunnenstraße → Langenmantelstraße → Plärrer.

Over 2000 participants in 90 groups will join. Guests include Bavarian Prime Minister Markus Söder and Digital Minister Fabian Mehring. Safety ensured by nearly 50 vehicles and THW/fire brigade volunteers.

Beer Prices

• Binswanger Tent – €12 per Maß

• Schaller Tent – €12.90 per Maß

Safety and Organization

• Permanent presence of police, fire department, and Red Cross at Plärrerwache (Schwimmschulstraße 30).

• Mobile police unit at the entrance.

• Daily patrols by municipal order service.

• New: online lost and found service.

• New mobile communication tower for better reception.

• Free drinking water from Stadtwerke.

Parallel Events

• Market Sunday in Oberhausen – August 31, 11:00 AM – 6:00 PM.

Conclusion

Herbstplärrer 2025 promises to be colorful, safe, and unforgettable – with rides, parades, music, beer, and fireworks.

Save the dates and get ready for Swabia’s biggest folk festival!